After two years of international events, I Love Italian Food is back in the most important Food & Beverage exhibitions in the world, with a renewed format and a rich agenda of activities.
The first Live of 2017 will be in Dubai, from February 25th to 27th, in conjunction with Gulfood, the largest international fair for food industry in the Middle East.
The United Arab Emirates import about 90% of food products so they represent a very interesting country for the Italian companies of the sector. They estimate that food export in 2021 will increase by 27%, reaching a business of over 2,8 billions Euros.
This new adventure dedicated to the Italian food will have three main moments.
February 26th is the date with the performances of “Italians do eat better”: from Gulfood, cooking shows and exclusive exhibitions in collaboration with our partners, to be shared also in live streaming on our social channels.
February 27th is the moment for the interviews of “I Love Italian Food & Friends”. In the design Finasi Showroom, chefs and ambassadors of the made in Italy in Dubai will tell us their experience in the UAE.
Finally, on the evening of February 27th the Gulf will take on the colors of the Italian flag with our “100per100 Italian Experience”, the moment dedicated to the made in Italy, designed to networking and tasting the excellences of our cuisine. The event, by invitation only, will be held in the magical setting of the Atlantis The Palm, at the Italian restaurant Ronda Locatelli. During the evening, the kitchen brigade of the chef Giorgio Locatelli will enjoy the guests with the finest culinary delights created for the occasion, while Chef de Cuisine Salvo Sardo will entertain our guests with exclusive performances to tell the real Italian pizza.